Since my experience with marketing agencies up to that point had been mostly frustrating, I felt I could create something that would solve that pain for other companies. Telecom and IT are intricate industries with their own nuances and languages. By having this focus, we save our clients months of ramp time they would have with other agencies. This translates into better results with less hassle for our clients.”

For companies with marketing teams in place, we can simply fill in the gaps wherever they need the most help. Usually we are helping them create content and manage their leaders’ social media accounts.”

First, I believe we’ve reached a tipping point in the lifecycle of our brand. Most people in the telecom industry have heard of us now, and even better, they’re hearing great things. Our goal is to become the household name in the industry for high-quality marketing, and we are getting closer to that goal every day.

Second, I’ve put a lot of focus on building a high-performance team and culture. Up until three years ago, the entire team was remote and many of our staff had never met each other. I realized that wasn’t working for us, so in January of 2015 I decided we’d only hire locally from now on. The impact has been immense, and I can honestly say that every member of our team is an over-achieving A player. As the quality of our work has increased, so has the demand for our services.

Lastly, we’ve put a lot more focus on our own sales and marketing efforts over the last couple of years. Prior to that time we were like the landscapers who had a terrible yard – our own marketing took a backseat to that of our clients. Now we treat ourselves as a client and, combined with full-time sales staff, the results have been 35-40% growth YOY for the last three years.”